マガジンワールド

POPEYE Issue 797

What is POPEYE magazine?

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POPEYE magazine is the “Magazine for City Boys”. The founders printed this on the cover of the magazine when it debuted in 1976. What’s a “city boy”? The term doesn’t appear in the dictionary and no expert panel could define it. So we felt we should explore every aspect of what this “city boy” might be. After decades of debate, it still makes for a topic of lively discussion. It can be a style or a way of thinking. To get an idea of what makes a city boy, read POPEYE magazine.


POPEYE magazine Founded: 1976 Type: Monthly (on sale from the 10th of every month) Readership: ages 25 to 35  – and anyone who thinks of himself as a city boy Topics: fashion, food, outdoor activities, travel and life in our favorite cities New York, Paris, London and Tokyo


 

 

Issue 797
Cheap Chic ‘13

Basic, Trad, Sports, Ethnic, Work, Preppy, Denim, Daily Wear, Outdoor, Accessory, Simple Chic, Souvenir & Pop, Military, Maintenance, Classics. These are the Popeye version of “Cheap Chic”. Updated from the original book “Cheap Chic” that is carefully edited and written by Caterine Milinaire and Carol Troy back in 1975. It’s not just whether it’s cheap or expensive. It’s more about the philosophy of a style: genuine, high maintenanced and worthy. Don’t take it for granted or you won’t deserve it.
 
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What’s inside:
  • What is Cheap Chic?
  • Tell us about Cheap Chic. Interviews to designers and authors
  • Cheap Chic ‘13
  • My Cheap Chic Wardrobe
  • Zero Chic Life in Kumamoto, by Kyohei Sakaguchi

+ many regular features